Evaluation of Sales & Marketing

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* Competitive intelligence
* Current pricing and sales strategies
* Marketing plan evaluation
* Channel performance
* Sales deployment and incentive plan
* Brand optimization

Revenue and commercial strategies

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* STR and Demand 360 analysis
* Market segment and channel mix analysis
* Retail pricing strategy
* Distribution strategy
* Revenue meetings
* Risk and opportunities measurement
* Upselling
* Problem-based solutions and implementations

Hotel Rooms, Food & Beverage and Catering Sales

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* Generate business for properties utilizing domestic and international sales network
* Contribute to the strategy and planning activities of sales function
* Come up with account development plans and define account strategies

Marketing

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* Direct and support on production of collaterals and key strategies and promotions to media
* Drive marketing, advertising and public relations campaigns
* Official accounts operations: Wechat, Weibo, Tik Tok, Red Book, etc
* Oversee the production and quality of hotel photography

Training & education

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* Revenue Management
* Distribution Management
* Sales
* Marketing
* Front Office
* Food & Beverage
* Upselling